Notice things
Track new benches, suspicious cones, and the exact hour the ice cream truck appears.
A starter kit for tiny papers, big neighborhood opinions, and the one person who knows what happened at the deli.
CONCEPT / NOT LIVEResidents call the move “bold,” “calculated,” and “a little damp.”
Three ingredients. Zero press credentials.
Track new benches, suspicious cones, and the exact hour the ice cream truck appears.
Interview a neighbor. Quote them accurately. Resist the urge to call it a movement.
One page, two colors, enough copies for the coffee shop and your most curious aunt.
Neighborhood squirrel promoted to unofficial mayor
The newsroom has no comment, but does have peanuts.